Management starts with measurement. In any organization, it is imperative to measure the processes, strategies, tactics, and tasks that are being performed. This helps to zero in on the areas on which there is scope for improvement. The knowledge base is also a critical customer-facing channel which is closely linked Read more…
If you ask any experienced community manager about their secret to success, the answer is often related to understanding the community members, their needs, and what to cater to them in each stage. And one of the critical set of members for any company is the super users — they Read more…
In today’s connected world where people are always in touch with each other via different tools and websites, companies have realized the value of building online communities. Businesses are using these communities to keep the members connected under their brand and offering a platform to help them learn, share, and Read more…
Every company needs to educate its customers and help them get the best value from its product or service. This is essentially a key reason behind the myriads of services dedicated to helping businesses build a knowledge base and FAQ pages. In fact, the FAQ section is a de facto Read more…