In the current technical landscape, SaaS businesses are rapidly growing and we don’t see this slow down anytime soon. It has already become a critical part of how modern businesses operate and according to a study by Kahootz finding 73% of companies will be running on SaaS by 2020. Gartner forecasted strong growth of Read more…
A compilation of top community engagement tactics to keep your online community active and engaged. It is a general notion that community engagement requires the initial effort in terms of content seeding and activities driven by community managers. Eventually, depending on the lifecycle of the community, the bulk of the Read more…
The one common question both small and large companies have asked us when conceptualizing a community is how exactly to build one. Smaller businesses are more keen on building the online community in an organic manner. However, we see that when companies want to initiate discussions by targeting their audience, Read more…
As part of our ongoing series on connecting with experts to bring insider’s knowledge on community building in front of community owners, this post showcases our discussion with Charlene Li — founder, and CEO of Altimeter Group (part of Prophet Consulting). Charlene is a seasoned professional who helps organizations and Read more…
In today’s connected world where people are always in touch with each other via different tools and websites, companies have realized the value of building online communities. Businesses are using these communities to keep the members connected under their brand and offering a platform to help them learn, share, and Read more…
In this age of online media, connecting with the customer base has become relatively easier than the times before. A community of your users on the web (including social media) is a loyal group of followers who are active on your platform and refer new people to join it. They Read more…